SEO Performance Report
Campaign Started: June 2024
Reporting Period: June 1, 2024 – June 30, 2025
Executive Summary
Since the SEO campaign launch in mid-June 2024, VibraScreener has seen impressive digital growth and visibility in Google Search. With 67 keywords ranking on Page 1 and over 3,000 clicks captured through Google Search Console, the site continues to gain strong traction across high-intent search terms. Our lead generation strategy has resulted in over 2,000 total leads, proving SEO as a core driver of business growth.
Keyword Performance
Primary Keywords
- 7 primary keywords have improved since the benchmark and are now ranking on Page 1.
- 2 other primary keywords are currently positioned on Page 2.
Total Keywords
- 149 keywords tracked in total.
- 67 keywords currently rank on Page 1 of Google Search Results.
- 25 keywords rank on Page 2.
- 113 keywords have shown positive ranking improvement since the campaign began.
Google Search Console Insights
Data Period: June 1, 2024 – June 30, 2025
- Total Clicks: 3,022
- Total Impressions: 655,568
The website received 3,022 clicks from Google Search and appeared 655,568 times in search results over the past year, showing strong visibility and steady user engagement.
This reflects a healthy click-through rate (~0.46%) for a B2B industrial website, with strong visibility growth and improved engagement.
Lead Generation Summary
- Total Leads: 2,093
- Form Leads: 1,974
- Call Leads: 119
Consistent traffic flow and keyword visibility are directly contributing to high-value conversions via the website contact forms and phone calls.
Google Analytics Note
We no longer have access to the original GA4 property (G-VHBD5G145R) created by using the account i4c.seoexpert@gmail.com. This limits our ability to track and compare historical website sessions, bounce rate, and user engagement for this property from February 2025 onward.
Google Business Profile (GBP)
As of this report, we still do not have access to VibraScreener’s Google Business Profile listing, despite multiple requests to the client for access. As a result, we are currently unable to monitor or optimize GBP performance, such as map visibility, direction requests, click-to-call activity, or reviews.
What’s Working
- Excellent keyword growth: 113 improved keywords and 67 on Page 1.
- Over 3,000 Google Search clicks and more than 655,000 impressions within one year.
- Lead flow is consistent and strong, with over 2,000 new leads.
- Steady form submissions demonstrate strong organic intent from prospects.
Areas for Improvement
1. Google Business Profile Access
- Critical to gain control of the GBP listing to improve local visibility and trust.
2. Analytics Continuity
- Without GA access, we’re unable to measure deeper user behavior. Consider setting up a new GA4 property if access can’t be restored.
Plan of Action – Next Steps
1. Install a New GA4 Property (If Old One Is Unrecoverable)
- Set up and integrate a new GA4 property for fresh tracking from July 2025 onward.
2. Gain Access to GBP
- Continue requesting access from the client and guide them through the approval steps.
3. Implement Blog Strategy
- Create bi-weekly SEO blogs focused on industrial screening solutions, buyer FAQs, long-tail keywords, etc.
4. Expand Keyword Portfolio
- Target product-specific and competitor-based keywords.